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Britelite’s New Innovation Space

We’re happy to announce the debut of our R&D lab here at BLI headquarters in San Francisco.  We’ve converted an entire building level into a state-of-the art facility where we’ll continue working on our immersive experiences — we also plan on having a little fun in the process.

Our new space includes:

 

Projection Wall

This 45-ft wide projection wall incorporates 5 projectors that display images driven by NVIDIA Quadro K5200 video cards. We use Touch Designer software to stitch, blend, and wrap images, but we can also split the projection wall into 3 different dev-bays for added utility. In addition, we’ve incorporated Kinect 2 for Windows for our reactive environment development.

projec wall

 

 

Social Media Wall

Comprised of a 3-screen portrait array controlled via touch screen, our Social Media Wall displays content using BLI’s proprietary social moderation platform. Driven by Touch Designer, this screen wall was featured at the American Country Countdown Awards, which premiered last December on the Fox Network. We’ll also integrate a photo printer for on-site pic printing, just like we did at Super Bowl XLVIII and the Consumer Electronics Show (CES) 2014.

Social Media Wall

 

 

Oculus Rift

This virtual reality (VR) head-mounted display is a godsend for us digital environment enthusiasts. We’ve created 3D VR Oculus scenes for projects such as Westfield Lab’s Bespoke tech co-working space, opening Spring 2015, and we’ve also successfully used the Oculus as a pre-visualization tool for planning future layouts via detailed virtual environments.

Oculus Pic

 

 

Post-Production Sound Studio

As we mentioned in a previous post, we just installed our Neve V1 and since then we’ve enabled our Neve Pro Tools HD set-up. We’ve also rev’d up some homemade gear like our Neve 33609 and Fairchild 660 compressors, as well as our Pultec Eqp1. For all you analog fanatics, we have a Studer A827, 24-track tape machine and an Otari MTR10 2-track tape unit for mixing down to stereo. We’ll primarily use this studio space for project post-production and for experimenting with ambient sound design. We’ll also probably have an impromptu jam session or two.

studio pic

Our dev space also includes a tech/work bench for building hardware, prototypes, and servers, as well as a separate viewing room used for developing content for Sony’s brand new 4K Ultra Short Throw Projector — more on that in future posts.

Instagram

  • Testing for @sfdesignweek w/ @marpistudio
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#interactiveart #kinect #unity #unity3d #britelitesf #sfdw #generativeart #art #sanfrancisco #hdrp #3d #madewithunity #marpi #interactive #interactiveart #design #artwork #designweek #aigasf #graphicdesign #digitalart #techlovers
  • Will you join us for a party on the waterfront?
San Francisco Design Week returns to Pier 27 this year on June 20th, gathering together under the theme “COMMUNITY”. Attend the Opening Night Party and experience a designer’s life through interactive exhibits, installations, and makers. Enjoy music, food trucks by Off the Grid, and beer by Fort Point Brewery. Highlights include the 2019 Design Awards, Stanford’s D School, and artist installations featuring @marpistudio + @briteliteimmersive , Adrien Rovero and more! #sfdweek2019 #sanfrancisco #creativetechnology #uxdesign #uidesign
  • @grayareaorg Theatre hosted an experience by @rhizomatiks Research x @elevenplay x @kcimc in collaboration with Heron Arts. Discrete Figures 2019 had a minimalist stage/set design paired with five dancers, and music reminiscent of the fifth element soundtrack, and it was unexpected to feel the strength and power of the performance within the first ten minutes. There were tears shed and jaws dropped due to the magnitude of power and beauty the performance brought the audience on Friday. We will be writing a blog about the performance but in the meantime we’d like to say thank you to everyone involved, 10/10 recommend!
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#creativetechnology #creativetech #art #artist #performanceart #dance #dancing #projectionmapping #drones #ledlights #photographer #photography #grayarea #britelitesf #ux #ui #design #minimalist #setdesign
  • Posted @withrepost • @marpistudio Let's make more art that can hug us back 🤗
With @gloom303 and @legible, a collaboration with @briteliteimmersive for @sfdesignweek opening party June 20th.

Live tracked @_ahering playing with digital alien flowers 🌼
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#sfdw #kinect #art #performance #exhibition #generative #generativeart #interactive #interactiveart #artwork #designweek #aigasf #marpi
  • A Chicago rooftop seems like a good place to have meetings this week. #britelitesf #agencylife #chicagorooftops
  • “At Britelite we believe design is more than aesthetics; it’s a modality that combines art, user experience design, and technology.” - John Flores, CEO of @briteliteimmersive
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#interactiveart #creativetechnology #agencylife #agency #uxdesign #uidesign

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